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Jury Damages – John Campbell, Valerie Hans, David Ball, and Artemis Malekpour

July 26 @ 10:30 AM - 1:30 PM PDT

Join John Campbell as he brings together one of the nation’s leading and most respected jury researchers — Cornell Law School’s Professor Valerie Hans — along with leading trial consultants David Ball and Artemis Malekpour for this informative and unique session on how jurors decide money for damages. You’ll learn about the psychology behind promising techniques for guiding jurors to full compensation for your clients. David and Artemis will explain how they draw on their extensive experience to develop and refine strategies such as their dollar “Scales” and their other widely used damages strategies (and hidden dangers). Valerie’s work has long shaped how the most successful attorneys develop their damages cases. She just completed a new 5-year National Science Foundation-funded study on damages verdicts that included, among other projects, empirical tests of the Scales approach. Discover what we know, what we think we know, and what we don’t know about the hidden processes that hep drive the amounts juries provide. You probably know the value of David’s and Artemis’s work. This TLU session will be your special opportunity to learn about Valerie’s work as the three join forces to help your verdicts come closer and closer to justice.

• How to tell reliable research from not-so-reliable.
• Results of research on money “Scales”
• How and why to do the “Scales”
• Other reliable strategies and techniques
• Shared wisdom on juror decision-making
• Covert landmines
• How much to ask for
• When to ask
• Participant questions


July 26
10:30 AM - 1:30 PM PDT